Fulvio Urso-Baiarda is an award winning surgeon with 18 years’ experience providing some of the most progressive and high calibre plastic, cosmetic and reconstructive plastic surgery procedures.

For his patients, Fulvio’s calm, approachable demeanour and honest, forward thinking appraisal of their surgery will ensure them an exceptional outcome and experience.

Fulvio is frequently approached for advice as a pioneer in the cosmetic surgery industry, working with a team of dedicated experts to provide you with the safest, most up-to-date treatment options. His commitment to surgical innovation and development has resulted in a new technique called Vegan Breast Augmentation, which gives the most natural possible results. His work in the field of research and best practice has won him many awards, a guest editorship and appointments recognising him as an industry specialist.

“One of the most outstanding plastic surgeons of his generation”

Outside of work, Fulvio is a passionate artist, a keen cyclist and helps charities close to his heart; he travelled to Sierra Leone to perform reconstructive surgery in the aftermath of the civil war. He lives in Windsor with his wife, two children and a miniature wire-haired Dachshund puppy (called Ted).

Meet the team


Fulvio Urso-Baiarda and the Eterno support team